My Signature Courses


Idea to Income: Setting Up Your Side Hustle for Success

A self-paced, no-fluff course on how to choose the right online side hustle for your lifestyle and set it up for success— without burning out.

Tori Dunlap

Tori Dunlap

$197

Back to Basics: Personal Finance 101

How to Spend Mindfully, Manage Your Money, and Create a Budget (Without Wanting to Die)

Tori Dunlap

Tori Dunlap

$97

Navigating the Negotiation

Exactly How to Negotiate Your Salary and Get Paid Your Worth (in a Bullsh*t Patriarchal Society)

Tori Dunlap

Tori Dunlap

3 payments of $83/month

Save 15% when you purchase all three courses!


Usually $491, get all three courses for only $417.35.

Course Bundle

Snag 15% off by purchasing all three signature courses.

Courses: 3 Coaching: 0

$417.35

Shop Our Personal Finance Bundle


An exclusive bundle that includes Back to Basics and our Badass Budget for ̶$̶1̶2̶7̶ $114.27!


Personal Finance Bundle: Back to Basics + The Badass Budget ($)

An exclusive bundle that includes Back to Basics and our Badass Budget ($) for 10% off!

Courses: 2 Coaching: 0

$114.27

Personal Finance Bundle: Back to Basics + The Badass Budget (€)

An exclusive bundle that includes Back to Basics and our Badass Budget (€) for 10% off!

Courses: 2 Coaching: 0

$114.27

Personal Finance Bundle: Back to Basics + The Badass Budget (£)

An exclusive bundle that includes Back to Basics and our Badass Budget (£) for 10% off!

Courses: 2 Coaching: 0

$114.27

"Tori's like your meme-queen best friend from college who got her shit together and just wants to help you get yours together too."


— CATELYN


This course is full of things I wish I knew in starting a side hustle — how to choose what side hustle was right for me, how to manage my time, and how to set my hustle up for success.

Hi, I'm Tori.

I'm an internationally-recognized money and career expert, and podcast host. After saving $100,000 at age 25, I quit my corporate job in marketing and founded Her First $100K to fight financial inequality by giving women actionable resources to better their money. I've helped over two million women negotiate salary, pay off debt, build savings, and invest.

Host of the #1 Business Podcast, Financial Feminist; author of the upcoming book “Financial Feminist” (Harper Collins); and Adweek's "Finance Creator of the Year", my work has been featured on Good Morning America, the Today Show, the New York Times, TIME, PEOPLE, New York Magazine, Forbes, BuzzFeed, CNN, CNBC, and more.

I now travel the world writing, speaking, and coaching about personal finance, online businesses, side hustles, and confidence for women.